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Category: Social Media

Top 4 Social Media Marketing Goals for 2018

Top 4 Social Media Marketing Goals for 2018

A great marketing or business strategy is incomplete without clearly-defined goals. The same rule applies to social media and content strategy development. When outlining the resources you need to make your social media accounts thrive, you need to consider certain goals. Below are some goals

Top Online Marketing Tips for Small Business Owners

Top Online Marketing Tips for Small Business Owners

Want to remain relevant in the coming years? Here are some top online marketing tips to consider for your small business. There are several ways that small business owners can use to maximize their online growth. However, these few tips are entirely valid to consider.

Steps To Create A Social Media Plan

Steps To Create A Social Media Plan

Before dishing out content on your social media networks, it is often great to have a social media plan. A social media marketing plan is the summary of everything you plan to do and hope to achieve for your business using social networks. Below are some

What Startups Need To Know About Social Media Marketing

What Startups Need To Know About Social Media Marketing

At the struggle age, startup founders often have to decide whether they seek more money (in the form of investment) or more customers/reach. Startups need investment to function as a company, however, without marketing, customers won’t be able to know their presence or even recommend

Oluwaseyi Bank-Oni:Digital Marketing is Taking Over Rapidly

Oluwaseyi Bank-Oni:Digital Marketing is Taking Over Rapidly

Oluwaseyi Bank-Oni is currently the Senior Account Manager here at  Webcoupers. Since the start of her employment here, she has successfully worked with several brands and has helped them achieve digital footprints on the web. Her gentle strides have attracted the likes of women empowerment

4 Reasons Why You Need Paid Media

4 Reasons Why You Need Paid Media

Paid Media in the digital world generally refers to all forms of media that are paid for, for example, paid search, display advertising, social ads, PPC campaigns etc. Display ads: Creating visual ads that reach your target audience on relevant websites. Visuals often include videos, sponsorships,

5 Reasons Why You Should Hire A Social Media Manager

5 Reasons Why You Should Hire A Social Media Manager

Social media management seems quite easy when talked about in theory. Very few people understand the intelligence that goes on in the background when the practice is put to work. A majority of business owners often overlook the role of a social media manager and

Visuals = Social Media Marketing Strategy

Visuals = Social Media Marketing Strategy

What’s the big deal about visuals? As a brand, you are probably wondering why you aren’t getting as much traction as you need on your social media platforms. Here’s why. Your visuals are not attractive enough. Brands always tend to want to showcase themselves as